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Influenster Launches in Toronto To Serve The Canadian Market

Influenster Launches in Toronto To Serve The Canadian Market

Posted by PanamericanWorld on October 04, 2016

Influenster, the leading product discovery and reviews platform, announced the opening of its Toronto office today. Headquartered in New York City, this is Influenster’s first market expansion internationally.

Influenster offers its community of 2MM+ socially-savvy members the opportunity to find new products and get the advice they need to make informed purchases. Influenster has partnered with dozens of companies including Unilever, P&G, L’Oréal, LVMH, and Nestlé for thousands of activations. By facilitating direct connections between partner companies and targeted consumer groups, Influenster helps brands populate online reviews and offline conversations, boost user-generated content, drive traffic in-store, and amplify retailer promotion while also offering brands valuable market insights and quality custom content and video. Influenster acquires 140K+ new users each month and gains 900K+ new reviews each month.

Since more than 10 percent of Influenster’s community is already Canadian, Influenster saw the opportunity to build out a team in the region. This team will be dedicated to thoroughly supporting the Canadian market. Not only is Toronto Canada’s largest tech hub, it is also the third largest in North America—this made Toronto the obvious choice in establishing Influenster’s first international office. At the helm of the Toronto office is Trey Geiger, Director of Business Development, who is managing Influenster’s operations and business development efforts in Canada.

“International expansion has always been a long-term goal of Influenster. As the first hire of Influenster’s Toronto office, I’ll be fostering strong ties with Canadian brands as well as deepening existing relationships with our clients. We plan to work closely with our team at the headquarters to create an exchange of ideas and innovation between New York’s tech boom and Toronto’s burgeoning tech scene,” said Trey Geiger.

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